Nowadays being fast is one of the most important goals of every company. Being fast at entering a new market, being fast at developing new features, being fast at innovating new products.
Time To Market is the fuel for every company’s Build, Measure, Learn cycle. If you run through it faster you learn much more in a shorter time, giving you a huge advantage over competitors.
This is pretty obvious, but how do you make this happen? Benedikt would like to tell you a story about the power of independence.